


<?xml version="1.0" encoding="UTF-8" ?>
<modsCollection xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns="http://www.loc.gov/mods/v3" xmlns:slims="http://slims.web.id" xsi:schemaLocation="http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-3.xsd">
<slims:resultInfo>
<slims:modsResultNum>11</slims:modsResultNum>
<slims:modsResultPage>1</slims:modsResultPage>
<slims:modsResultShowed>10</slims:modsResultShowed>
</slims:resultInfo>
<mods version="3.3" ID="15295">
<titleInfo>
<title>Women’s Image Represented on Dolce and Gabbana Advertisement</title>
</titleInfo>
<name type="personal" authority="">
<namePart>Chendy Cynthiana Sari (61416013)</namePart>
<role><roleTerm type="text">Primary Author</roleTerm></role>
</name>
<typeOfResource manuscript="yes" collection="yes">mixed material</typeOfResource>
<identifier type="isbn"></identifier>
<originInfo>
<place><placeTerm type="text">Surabaya</placeTerm></place>
<publisher>Universitas Widya Kartika</publisher>
<dateIssued>2020</dateIssued>
</originInfo>
</mods>
<mods version="3.3" ID="13715">
<titleInfo>
<title>The language of advertising:</title>
<subTitle>written texts</subTitle>
</titleInfo>
<name type="personal" authority="">
<namePart>Angela, Goddard</namePart>
<role><roleTerm type="text">Primary Author</roleTerm></role>
</name>
<typeOfResource manuscript="yes" collection="yes">mixed material</typeOfResource>
<identifier type="isbn">0415145988</identifier>
<originInfo>
<place><placeTerm type="text">London</placeTerm></place>
<publisher>Routledge</publisher>
<dateIssued>1998</dateIssued>
</originInfo>
<slims:image>I-1_Angela_Goddard.jpg.jpg</slims:image>
</mods>
<mods version="3.3" ID="14808">
<titleInfo>
<title>The Sales Success Handbook</title>
</titleInfo>
<name type="personal" authority="">
<namePart>Richardson, Linda</namePart>
<role><roleTerm type="text">Primary Author</roleTerm></role>
</name>
<typeOfResource manuscript="yes" collection="yes">mixed material</typeOfResource>
<identifier type="isbn">9786946564</identifier>
<originInfo>
<place><placeTerm type="text">jakarta</placeTerm></place>
<publisher>Bhuana Ilmu Populer</publisher>
<dateIssued>2005</dateIssued>
</originInfo>
<slims:image>IMG_0012.jpg.jpg</slims:image>
</mods>
<mods version="3.3" ID="14416">
<titleInfo>
<title>The rise of the platform marketer :</title>
<subTitle>performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms</subTitle>
</titleInfo>
<name type="personal" authority="">
<namePart>Craig Dempster</namePart>
<role><roleTerm type="text">Primary Author</roleTerm></role>
</name>
<name type="personal" authority="">
<namePart>John Lee</namePart>
<role><roleTerm type="text">Primary Author</roleTerm></role>
</name>
<typeOfResource manuscript="yes" collection="yes">mixed material</typeOfResource>
<identifier type="isbn">9781119059721</identifier>
<originInfo>
<place><placeTerm type="text">Hoboken</placeTerm></place>
<publisher>Wiley</publisher>
<dateIssued>2015</dateIssued>
</originInfo>
<slims:image>658.84_Dem_r.jpg.jpg</slims:image>
</mods>
<mods version="3.3" ID="14072">
<titleInfo>
<title>Komunikasi pemasaran terpadu dalam periklanan dan promosi = Integrated marketing communication in advertising and promotion ed. 8</title>
</titleInfo>
<name type="personal" authority="">
<namePart>Terence A. Shimp</namePart>
<role><roleTerm type="text">Primary Author</roleTerm></role>
</name>
<typeOfResource manuscript="yes" collection="yes">mixed material</typeOfResource>
<identifier type="isbn">9789790614772</identifier>
<originInfo>
<place><placeTerm type="text">jakarta</placeTerm></place>
<publisher>Salemba Empat</publisher>
<dateIssued>2014</dateIssued>
</originInfo>
</mods>
<mods version="3.3" ID="13176">
<titleInfo>
<title>Analisis pengaruh Promotion Mix terhadap keputusan pembelian konsumen sabun mandi Lifeboy di Surabaya</title>
</titleInfo>
<name type="personal" authority="">
<namePart>Julius Pradana Mihardjo (1110067)</namePart>
<role><roleTerm type="text">Primary Author</roleTerm></role>
</name>
<typeOfResource manuscript="yes" collection="yes">mixed material</typeOfResource>
<identifier type="isbn"></identifier>
<originInfo>
<place><placeTerm type="text">Surabaya</placeTerm></place>
<publisher>Universitas Widya Kartika</publisher>
<dateIssued>2014</dateIssued>
</originInfo>
</mods>
<mods version="3.3" ID="12754">
<titleInfo>
<title>Pengaruh bauran promosi terhadap keputusan pembelian di resto Nikmat Sumbawa Besar</title>
</titleInfo>
<name type="personal" authority="">
<namePart>Sheilla Agnes Wijaya (11110007)</namePart>
<role><roleTerm type="text">Primary Author</roleTerm></role>
</name>
<typeOfResource manuscript="yes" collection="yes">mixed material</typeOfResource>
<identifier type="isbn"></identifier>
<originInfo>
<place><placeTerm type="text">Surabaya</placeTerm></place>
<publisher>Universitas Widya Kartika</publisher>
<dateIssued>2014</dateIssued>
</originInfo>
<slims:image>11110007.JPG.JPG</slims:image>
</mods>
<mods version="3.3" ID="12734">
<titleInfo>
<title>Whichad pulled best? 20 case histories on how to write and design ads that work</title>
</titleInfo>
<name type="personal" authority="">
<namePart>Scott C. Purvis</namePart>
<role><roleTerm type="text">Primary Author</roleTerm></role>
</name>
<typeOfResource manuscript="yes" collection="yes">mixed material</typeOfResource>
<identifier type="isbn">9780078112072</identifier>
<originInfo>
<place><placeTerm type="text">New York</placeTerm></place>
<publisher>Mc. Gravo Hill</publisher>
<dateIssued>2011</dateIssued>
</originInfo>
<slims:image>h283-1314.JPG.JPG</slims:image>
</mods>
<mods version="3.3" ID="11593">
<titleInfo>
<title>Strategi Meningkatkan Minat Konsumen Untuk Memasang Iklan Pada Majalah Pendidikan Tong Xue</title>
</titleInfo>
<name type="personal" authority="">
<namePart>Maria  (61105023)</namePart>
<role><roleTerm type="text">Primary Author</roleTerm></role>
</name>
<typeOfResource manuscript="yes" collection="yes">mixed material</typeOfResource>
<identifier type="isbn"></identifier>
<originInfo>
<place><placeTerm type="text">Surabaya</placeTerm></place>
<publisher>Universitas Widya Kartika</publisher>
<dateIssued>2008</dateIssued>
</originInfo>
</mods>
<mods version="3.3" ID="11586">
<titleInfo>
<title>Strategi Dalam Meningkatkan Pemasangan Iklan Pada Divisi Periklanan di Guo Jiri Bao Surabaya</title>
</titleInfo>
<name type="personal" authority="">
<namePart>Yunita Haliem (61105021)</namePart>
<role><roleTerm type="text">Primary Author</roleTerm></role>
</name>
<typeOfResource manuscript="yes" collection="yes">mixed material</typeOfResource>
<identifier type="isbn"></identifier>
<originInfo>
<place><placeTerm type="text">Surabaya</placeTerm></place>
<publisher>Universitas Widya Kartika</publisher>
<dateIssued>2008</dateIssued>
</originInfo>
</mods>
</modsCollection>