Gaya APA

Winer, D, R, L, R, S. (2008). Analysis for marketing planning international edition 7th.ed. (7th. ed.). Boston: Mc-Graw Hill.

Gaya MLA

Winer, Donald, R., Lehmann;, Russell, S.. "Analysis for marketing planning international edition 7th.ed.". 7th. ed. Boston: Mc-Graw Hill, 2008. Text.