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Komunikasi pemasaran terpadu dalam periklanan dan promosi = Integrated marketing communication in advertising and promotion ed. 8



Terence A. Shimp - Personal Name
ed. 8
659.1 Shi k
978-979-061-477-2
659.1 Shi k
Text
Indonesia
Salemba Empat
2014
jakarta
xxiv, p. 441; 28 cm.
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