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Peran training asuransi terhadap Skill/kemampuan agen dalam memasarkan produk asuransi Xincheng di Liuzhou, Tiongkok


ABSTRACT

Michelle Honantha ( Chinese Languange D3)
Xincheng Baoxian or Prudential Insurance is a company related in the field of life insurance. To provide professional and qualified agents, the company Xincheng provide training facility to prospective agents.
Long training sessions and trainer explaining monotonically make the candidate agents often feel tired and so bored that not listening to the fullest explanation. Based on the reasons above, the author wants to see how far to the role of training for prospective agents in improving the skill or ability of agents to market insurance products Xincheng in Liuzhou.
Through the interview process and SWOT analysis, it is known that the innovative training with efficient time and divided into several sessions, also the trainer provide the material with spirit voice will make candidate agents who are bored and do not pay attention be overcome better.
In order to make training more effective, it can be interspersed with attractive games or hold a role play between candidate agents.

2014
TA. BT Hon 56 2014
TA. BT Hon 56 2014
Text
Indonesia
Universitas Widya Kartika
2014
Surabaya
xiv, 50 hal; 29cm
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