Peran strategi Management pemasaran untuk meningkatkan penjualan produk Kakio Kaji

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Peran strategi Management pemasaran untuk meningkatkan penjualan produk Kakio Kaji

Selvy Lianty Yoseano (61111010) - Nama Orang;

ABSTRACT

Selvy Lianty Yoseano (Chinese Language)
Kakio Kaji is food company located in Liuzhou City, China, and they have special product in tart and ice cream. They have many customer because of their good marketing management strategy.
Therefore, the purpose of this thesis to know and analyze how Kakio Kaji’s marketing management strategy affect their sales, and we will understand what kind of strategy that they use and can give advice to make it better.
From the analysis, we understand Kakio Kaji’s marketing management strategy contained 4P, that is Product, Price, Place and Promotion, the purpose is to increase the product sales. But, in the reality it have disadvantage and must fixed to get improve result.

Ketersediaan

My Library TA. BT Yos 54 2013

TA.BT54-2013

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Informasi Detail

Judul Seri: -
No. Panggil: TA. BT Yos 54 2013
Penerbit: Surabaya : Universitas Widya Kartika., 2013
Deskripsi Fisik: xiv, 49 hal; 29cm
Bahasa: Indonesia
ISBN/ISSN: -
Klasifikasi: TA. BT Yos 54 2013
Tipe Isi: -
Tipe Media: -
Tipe Pembawa: -
Edisi: 2013
Subjek: Skripsi Mandarin
Strategy, Marketing, Marketing Management Strategy
Info Detail Spesifik: -
Pernyataan Tanggungjawab: -

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